WillowTree acquired by Canadian firm

Charlottesville-based WillowTree started operations in 2008 and has since grown to have over a dozen studios across the world. Today, the TELUS Corporation of Vancouver in Canada announced it is buying WillowTree for $1.225 billion, buying out the shares held by the Insignia Capital Group, who have held the majority stake. 

“The acquisition of WillowTree brings key tech talent and diversity to TELUS International’s portfolio of next-generation solutions, and further augments its digital consulting and innovative client-centric software development capabilities,”  said Darren Entwistle, Chair of the Board of TELUS International and President and CEO of TELUS in a release

TELUS describes itself as a “leading digital customer experience innovator” and WillowTree as “a premier, full-service digital product provider focused on end user experiences.” The release states that WillowTree had $140 million in revenue in 2021 and has over 1,000 employees. 

For more on the acquisition, take a look at the slide presentation from this morning’s investor call

Before you go: The time to write and research of this article is covered by paid subscribers to Charlottesville Community Engagement. In fact, this particular installment comes from the October 27, 2022 edition of the program. To ensure this research can be sustained, please consider becoming a paid subscriber or contributing monthly through Patreon.

Leave a Reply

%d bloggers like this: